--- title: Vidalytics + Segment Integration description: Vidalytics + Segment Integration step by step guide. --- [Skip to content](https://help.vidalytics.com/vidalytics-segment-integration#main-content) English Show submenu for translations ![Logo Inline Blue](https://help.vidalytics.com/hs-fs/hubfs/Logo%20Inline%20Blue.png?width=200&height=29&name=Logo%20Inline%20Blue.png) Open main navigation Close main navigation - English Show submenu for translations - Contact us Contact us How can we help you? - There are no suggestions because the search field is empty. 1. [Vidalytics Knowledge Center](https://help.vidalytics.com/?hsLang=en) 2. [Integrations & Embedding](https://help.vidalytics.com/integrations-embedding?hsLang=en) 3. [CRM & Email Integrations](https://help.vidalytics.com/integrations-embedding?hsLang=en#crm-email-integrations) # Vidalytics + Segment Integration ## How to connect Vidalytics with Segment to send video engagement data across your analytics stack. Integrating Vidalytics with Segment lets you send video engagement events directly into your Segment workspace — giving you a unified view of how your viewers interact with your videos alongside the rest of your customer data. From there, Segment can route that data to any destination in your stack. **Availability & Restrictions** - Available on **Pro plans and above** ### **Step 1 — Set Up Your Source in Segment** **Log in to Segment** and navigate to **Connections → Sources**. **Add a new source** — click **Add Source**, search for **PHP Server** in the catalog, select it, give it a name, and click **Add**. [![](https://downloads.intercomcdn.com/i/o/i6av6kys/1414133310/d1bfd532599f03d1c6ac6594d9fa/upload?expires=1778631300&signature=2817ad727262fb0566fe1863b6828a716e6cf51f6f601286abfe5fc039648f9e&req=dSQmEsh9noJeWfMW1HO4zfMuKDc1MOjHrNGVa1LUAnDp6lieXItzWjlGDvXH%0A%2F86L%0A)](https://downloads.intercomcdn.com/i/o/i6av6kys/1414133310/d1bfd532599f03d1c6ac6594d9fa/upload?expires=1778631300&signature=2817ad727262fb0566fe1863b6828a716e6cf51f6f601286abfe5fc039648f9e&req=dSQmEsh9noJeWfMW1HO4zfMuKDc1MOjHrNGVa1LUAnDp6lieXItzWjlGDvXH%0A%2F86L%0A) **Copy your Write Key** — once the source is created, go to the **Source Overview** section and copy the **Write Key**. You will need this in the next step. [![](https://downloads.intercomcdn.com/i/o/i6av6kys/1414133270/69ee51a9ad1c17d37a1ccc77bcfe/upload?expires=1778631300&signature=aea3f83b8911a79b3a6b45c84d291ecc0061d415e0a4fdbe0f7e1a049e5862b3&req=dSQmEsh9noNYWfMW1HO4zfsF8zTqKCVuidABKsG2UWeeKfnPSJHDLAed%2BTVC%0A3zvf%0A)](https://downloads.intercomcdn.com/i/o/i6av6kys/1414133270/69ee51a9ad1c17d37a1ccc77bcfe/upload?expires=1778631300&signature=aea3f83b8911a79b3a6b45c84d291ecc0061d415e0a4fdbe0f7e1a049e5862b3&req=dSQmEsh9noNYWfMW1HO4zfsF8zTqKCVuidABKsG2UWeeKfnPSJHDLAed%2BTVC%0A3zvf%0A) **Note:** If you ever misplace your Write Key, you can find it again by going to **Sources** in Segment, selecting your configured source, and checking the **Overview** or **Settings** tab. ### **Step 2 — Connect Segment to Vidalytics** **Open your Vidalytics Integrations** — log in to your Vidalytics account and navigate to **Settings → Integrations**. Locate the **Segment** integration and open its configuration page. **Paste your Write Key** — enter the Write Key you copied from Segment into the designated field and click **Enable Integration**. [![](https://downloads.intercomcdn.com/i/o/i6av6kys/1414133471/9fb9d7754c0df403604c009c8477/image.png?expires=1778631300&signature=e5ea3ac98a95070e2db8568bc718d81e76439a7092ab195e3e622ac58d863a41&req=dSQmEsh9noVYWPMW1HO4zYc7eqrd7Z7kU822yBHAcBpx17DQfTI%2FAC8Gwp1s%0ANQzx%0A)](https://downloads.intercomcdn.com/i/o/i6av6kys/1414133471/9fb9d7754c0df403604c009c8477/image.png?expires=1778631300&signature=e5ea3ac98a95070e2db8568bc718d81e76439a7092ab195e3e622ac58d863a41&req=dSQmEsh9noVYWPMW1HO4zYc7eqrd7Z7kU822yBHAcBpx17DQfTI%2FAC8Gwp1s%0ANQzx%0A) That's it — the integration is now active and Vidalytics will begin sending video engagement events to Segment automatically. ### **What Gets Sent to Segment** Once connected, Vidalytics sends the following viewer interaction events to Segment in real time: - Play - Continue Play - Unmute - Pause - Played (Completion) - Restart Playback - Resume Play - Play Gate Submission - Tags ### **Benefits** 1. **Unified Customer Data** — combine video engagement data with the rest of your customer behavior data in Segment for a complete picture of your audience 2. **Automated Event Tracking** — key viewer interactions are captured and sent automatically — no manual data collection or custom code required 3. **Route Data Anywhere** — once the events are in Segment, you can forward them to any destination in your stack — analytics tools, ad platforms, CRMs, and more 4. **Deeper Audience Insights** — understand how video engagement correlates with downstream behavior and use that data to refine your targeting and messaging --- If you have any questions, feedback, or need assistance, feel free to reach out to our Customer Happiness Team at [hi@vidalytics.com](mailto:hi@vidalytics.com). - 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