Go to the Video Settings page (You can start on the Step Settings page in your Interactive SmartVid, and click Go to Vid Settings from that screen)

Navigate to the Tag section on the right

Click Create a New Tag

Name your tag, and select 'Interactive'.

In the Fields section, you can save any other fields you're passing through the URL, such as email, contact ID, user ID, etc.

Click Save

Republish your video by clicking Republish in the top right corner

Go to Zapier > Create a New Zap

Set Vidalytics as the first step in your Zap

In the Event dropdown, click New Interactive Video

In the Account dropdown, select your Vidalytics account, then select the appropriate Interactive Video

Click continue, and test your trigger

Click continue (again)

In step 2, connect your CRM or Email platform (you can also send this info to a spreadsheet)

In the Event dropdown, click Create or Update Contact

In the Action section, we'll configure what we need. The selections will be sent as text fields. We're using ActiveCampaign in our example, so we'll select the appropriate list

Since our field is email, in the email dropdown we'll select the email parameter. We'll also want to add the choice as a tag, so in the Tags dropdown we'll select 'Params Choice Text' (You'll see different options here depending on your CRM / Email platform). If you have custom fields in your CRM, you can also configure that here

Then click continue, and test your action

Go to your CRM or email platform and make sure the contact has the specific choice added as a tag.

Publish your zap