---
title: Returning Viewers vs New Viewers 
description: How are viewers identified in Vidalytics.
---

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# Returning Viewers vs New Viewers

## How are viewers identified in Vidalytics.

There's a number of features that give you the option to set a specific action or to trigger for **Returning Viewers** only. But how would we know who is a returning viewer and who is a new viewer?

Here's a quick explanation on how we identify viewers to be able to trigger these features as intended.

### **How to Identify a Viewer**

When a viewer loads a Video hosted in Vidalytics we generate the viewerId `vidalytics_uid` and save it to browser Local Storage.  
​  
​**See example here:**

[![](https://help.vidalytics.com/hubfs/Knowledge%20Base%20Import/Local+storage+example+returning+viewer.jpg)](https://downloads.intercomcdn.com/i/o/i6av6kys/1479860359/a5afe8795a7ab51789c6c4914fa7/Local+storage+example+returning+viewer.jpg?expires=1778631300&signature=b86fa9d1865219182f381eff91d7b199f74c36f94bbb8aad33e9fc69eab3be42&req=dSQgH8F4nYJaUPMW1HO4zTSkElBcxdpsQHa1u9UZSqAhygzlgSummSbR0%2Fkh%0A2AOZ2aaQ%2FE%2F0A898%2F4A%3D%0A)

Next time when the same viewer opens the same video on the same domain we would count it like a **Returning Viewer**.

**Note:** There is no time limit for local storage entry (till the viewer clear the browser caches), so after a months it will counted like returning.

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